Evantage Consulting Presents at National Emetrics Summit

Evantage Consulting Presents at National Emetrics Summit

Evantage Consulting’s case study highlights how web analytics can be an effective catalyst for change and improve Marketing ROI.

Minneapolis, MN (PRWEB) October 18, 2006 –-

“Companies frequently fail to capitalize on the true value of their web analytics data,” according to Jennifer Veesenmeyer, senior marketing consultant with Evantage Consulting. “Pairing this data with critical business events and relevant offline data is the basis for meaningful reporting and optimized marketing campaigns.”

Evantage Consulting, presented a case study of one its clients, a leading regional law firm at the national Emetrics Summit (www. emetrics. org) in Washington, DC. This case study demonstrated how, in just a few months, a business went from a lot of data but little insight about their online marketing initiatives to a clear understanding of their online competitive position and improving it.

The process involved three steps. The first was to capture web analytics data most relevant to their business. The second involved linking that data with offline marketing data. The third step was to bring this data together into a highly visual and intuitive format in order that executives could grasp the key issues quickly. “This process transformed the results into information executives really wanted, and knew they could act on,” Ms. Veesenmeyer said.

Web analytics is a rapidly growing discipline that uses software to monitor and analyze the behavior of web site visitors and enables Web Marketers to optimize their online marketing programs. Evantage Consulting has a strong consulting practice in online marketing and web analytics. Evantage is a member of the Web Analytics Association and has also recently released its second survey results about the state of web analytics in the Twin Cities (Minneapolis – St. Paul). Survey results can be obtained at www. evantageconsulting. com/whitepaper_2006_web_analytics_survey. html (http://www. evantageconsulting. com/whitepaper_2006_web_analytics_survey. html).

About Evantage Consulting

Evantage Consulting is a management consulting firm specializing in helping companies optimize their strategic technology and marketing investments. Evantage has demonstrated strong competencies in Search Marketing, Usability, Business Analysis, and Web Analytics. The firm supports clients in industries ranging from healthcare to medical device manufacturing, financial services, professional services and consumer products. Founded in 1999, Evantage Consulting is headquartered in Minneapolis, Minnesota. For more information visit www. evantageconsulting. com. Evantage Consulting is also proud to be a two time winner of the Minneapolis-St. Paul Business Journal’s Great Places to Work award.

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World Trade Organization Ruling on GM Foods Signals Danger for DSHEA

World Trade Organization Ruling on GM Foods Signals Danger for DSHEA

An analysis of the wider implications of a recent World Trade Organization preliminary ruling on genetically-modified foods, and the relevance of this issue to the dangers posed by the Codex Guidelines for Vitamin and Mineral Food Supplements.

Plantation, FL (PRWEB) February 15, 2006

In May 2003 the United States, Canada and Argentina filed trade complaints against the European Union (EU) at the World Trade Organization (WTO). The complaints argued that the EU had essentially suspended the approval of GM foods since October 1998, and that this has prevented GM food products manufactured in the United States, Canada and Argentina from being imported into the EU.

The WTO issued its interim ruling on February 7, 2006, and found that the EU and six of its member states had violated international trade rules by barring entry to GM crops and foods. However, this ruling could yet have far wider implications.

Shortly prior to the filing of the three GM trade complaints an obscure international committee, the ad hoc Codex Intergovernmental Task Force on Foods Derived from Biotechnology, had submitted reports to the Codex Alimentarius Commission, in March 2002 and March 2003, recommending the adoption of four global guidelines it had drawn up regarding GM foods. An FAO/WHO-sponsored body, the Codex Alimentarius Commission subsequently met in Rome, Italy, in July 2003, and adopted these four guidelines as new global standards.

Because of the existence of these guidelines it was always possible that the EU would lose the three GM trade dispute cases. The WTO has increasingly been using Codex texts as the benchmark when ruling on international trade disputes, and, as such, the Dr. Rath Health Foundation believes that the WTO's ruling on GM foods could have profound implications regarding the future enforcement of the Codex Guidelines for Vitamin and Mineral Food Supplements.

The Codex Guidelines for Vitamin and Mineral Food Supplements were adopted by the Codex Alimentarius Commission in July 2005, and threaten, in time, to enforce tight restrictions upon the availability and dosages of vitamin and mineral supplements in all countries that are members of the WTO. Nevertheless, it is notable that many consumers, particularly in the United States, do not yet appreciate the reality of this danger.

Many people in the United States, for example, mistakenly believe that their access to vitamins and minerals is protected by the Dietary Supplement Health and Education Act of 1994 (DSHEA). In fact however, and in the same way that the four Codex guidelines on GM foods now threaten, via WTO enforcement, Europe's ability to maintain its bans on the import of GM food products, the Codex Guidelines for Vitamin and Mineral Food Supplements could eventually be used at the WTO to reduce the availability and dosages of vitamin and mineral supplements in the United States.

As such, the WTO's ruling on GM foods may come to serve as a timely awakening call for anybody who still believes that it is optional for countries to implement Codex texts into their national legislation. Just as importantly, however, it could also be a stark reminder of the increasingly prominent role played by the WTO in the bigger picture behind the 'business with disease'.

About the Dr. Rath Health Foundation:

Following scientific breakthroughs by our founder Dr. Matthias Rath and others in the field of vitamin research and cellular health, it is probable that cardiovascular diseases, cancer, Aids and other common health problems will be largely unknown to future generations.

As a result of this pioneering research, it is now possible to establish new forms of public health care systems that can be implemented simply and economically in any country, from local level right up to the level of national public health policy.

The Dr Rath Health Foundation is a not-for-profit entity established by Dr. Rath in order to advocate internationally for the achievement of these goals.

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Sears to sign Statement of Support for the National Guard and Reserve on December 31, 2003 in Pasadena, California

Sears to sign Statement of Support for the National Guard and Reserve on December 31, 2003 in Pasadena, California.

Sears has long supported its full-time employees called to active duty by extending military pay diferential and health benefits for up to 30 months and holding a comparable position for these individuals for up to five years.

ARLINGTON, VA (PRWEB) December 26, 2003

The National Committee for Employer Support of the Guard and Reserve (ESGR), an agency of the Department of Defense, announced today that Mr. Greg Lee, Senior Vice President of Human Resources for Sears, will sign a Statement of Support for the National Guard and Reserve on December 31, 2003 in Pasadena, California.

According to Bob Hollingsworth, ESGR Executive Director, Sears joins a cadre of Fortune 500 companies and thousands of America’s employers in demonstrating support for our troops. “A Statement of Support serves two very vital functions; first, it demonstrates the strong level of support for our Guard and Reserve, which is important during this critical time. Secondly, it sends a clear message to the service members that while they’re serving their country, they do not have to worry about their civilian jobs.”

Sears has long supported its full-time employees called to active duty by extending military pay deferential and health benefits for up to 30 months and holding a comparable position for these individuals for up to five years. In addition, Sears Logistic Services is a charter member of the Army Spouse Employment Partnership established to help ensure Army spouses are afforded employment opportunities and sustain their careers. Also, Sears Logistics Services and Sears Auto Service Centers are members of the U. S. ArmyÂ’s Partnership for Youth Success program, a recruiting initiative offering soldiers resources for finding quality employment after serving their initial enlistment in the Army.

ESGR is a Department of Defence agency whose mission is to gain and maintain employer support from all public and private employers for the men and women who serve in the National Guard and Reserve. For more information about ESGR Employer Outreach Programs and ESGR volunteer opportunities, please contact Tom Bullock at 800-336-4590 *537, tom. bullock@osd. mil or visit our website at www. esgr. com.

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Optical Express Announce Launch of New ecommerce Site

Optical Express Announce Launch of New ecommerce Site

Optical Express has announced the launch of a new ecommerce site which now includes contact lenses.

(PRWEB) April 19, 2009

Optical Express, the number one provider of laser eye surgery in the world, has launched a new ecommerce site to help streamline the ordering process of eye care products such as contact lenses.

The new site has been redesigned in order to integrate fully with the existing customer and product information available on the main Optical Express site, with the aim to fully enhance usability for consumers.

The site now includes a collection of contact lenses (http://uk. opticalexpress. com/contact-lenses. html (http://uk. opticalexpress. com/contact-lenses. html)); from dailies and monthlies, to toric and varifocal lenses even extended wear lenses Optical Express has them all available online.

The site is home to many leading brand names such as Acuvue, Focus Dailies and Air Optix, with a wide range of standard and specialized lens types to suit everyone. Furthermore Optical Express can advise patients of the best contact lenses based on specific needs, always at competitive prices.

Help is at hand on the new site for those who wish to purchase their contact lenses online. A series of quick guides are available which cover comparisons of competitor brand lenses, lens options, contact lens tips, and the option to view and choose lenses by their type or brand.

With a current prescription suitable for contact lenses, customers can buy online from Optical Express 24 hours a day.

The new site, which offers free delivery on all products, combined with the company's ability to offer market-leading prices, provides the perfect complement to the current 200+ Optical Express stores nationwide.

Optical Express is registered with the General Optical Council; therefore patients can be assured that only quality lenses from Europe's top suppliers are sold through the group, and experience the convenience of being able to shop online with local aftercare and advice available through the Optical Express network of UK stores.

About Optical Express
The Optical Express Group was founded in 1991 and is now a global leader of selected healthcare services. The Group covers optical stores, refractive laser eye surgery (http://uk. opticalexpress. com/laser-eye-surgery. html (http://uk. opticalexpress. com/laser-eye-surgery. html)), spectacles, contact lenses, dental clinics, state-of-the-art medical hospitals and cosmetic treatment centers.

Optical express provides trained specialists to help patients determine which laser eye surgery treatment is best suited to their unique needs and will explain the most advanced eye surgery treatments such as Advanced CustomVue Wavefront and Intralase (http://uk. opticalexpress. com/laser-eye-surgery/intralase. html (http://uk. opticalexpress. com/laser-eye-surgery/intralase. html)) as well as LASIK (http://uk. opticalexpress. com/laser-eye-surgery/lasik. html (http://uk. opticalexpress. com/laser-eye-surgery/lasik. html)).

For further media enquiries please contact:
Leanne Rinning
Online PR Manager
51 Timberbush
Edinburgh
EH6 6QH
0131 561 2175
Uk. opticalexpress. com

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New OpenSSL Vulnerabilities Discovered

New OpenSSL Vulnerabilities Discovered

Vigilinx, the leading provider of independent, proactive security intelligence, today advised clients of the discovery of a potentially dangerous vulnerability in certain versions of OpenSSL code which enables encrypted communication on the Internet.

Parsippany, N. J. (PRWEB) August 3, 2002 -

Vigilinx, the leading provider of independent, proactive security intelligence, today advised clients of the discovery of a potentially dangerous vulnerability in certain versions of OpenSSL code which enables encrypted communication on the Internet. Initial analysis of the vulnerabilities and early patches in VigilinxÂ’ Patch Validation Laboratory corroborates researchers reports on this vulnerability. The vulnerability has been reported in findings by the Defense Advanced Research Projects Agency and the Air Force Research Laboratory. Two additional independent security researchers have also confirmed it.

The problem involves four buffer overflow vulnerabilities. One causes the denial of service vulnerability, while the other three allow a remote attacker to execute code with root-level privileges. Affected systems are those using OpenSSL 0.9.6d or earlier, 0.9.7-beta2 or earlier, or the current development snapshots of 0.9.7. The vulnerabilities affect both client and server.

“The wide proliferation of servers that utilize SSL to protect encrypted sessions, may make these vulnerabilities significant,” said Bruce Murphy, Vigilinx CEO. “At this point, we are not aware of any damage that has been inflicted due to this vulnerability, but we believe that the potential for damage is high and a proactive response is warranted. “

Additional information about this vulnerability can be found at www. vigilinx. com.

About Vigilinx

Vigilinx is a leading digital security solutions company, offering a complete line of security products and services including security intelligence, managed security services, knowledge products, security advisory consulting, integration services, investigation/forensics services, and training. The company has industry practices devoted to vertical markets, including financial services, telecommunications, government, media and entertainment, and general services. The firm serves both mid-sized and Fortune 500 companies, including American Electric Power, General Electric, AT&T, Citigroup and Cardinal Health. Visit the company online at http://www. vigilinx. com (http://www. vigilinx. com).

FOR MORE INFORMATION, CONTACT

Iris Goldhaber

Vigilinx, Director of Marketing

973.541.5404

Iris. Goldhaber@vigilinx. com

Outskirts Press Announces Business Revolution through Ancestral Wisdom, the Latest Book from NM Author Tu Moonwalker & JoAnn OBrien-Levin, Ph. D. with Láné Saán Moonwalker

Outskirts Press Announces Business Revolution through Ancestral Wisdom, the Latest Book from NM Author Tu Moonwalker & JoAnn OBrien-Levin, Ph. D. with Láné Saán Moonwalker

Outskirts Press, Inc. has published Business Revolution through Ancestral Wisdom: The circle knowledge of the past comes forward to show us how to create a practical and ethical process for success, sustainability, and true prosperity by Tu Moonwalker & JoAnne OBrien-Levin, Ph. D. with Láné Saán Moonwalker, which is the author's most recent book to date. The 6 x 9 Paperback in the Business Aspects category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $22.95. The webpage at www. outskirtspress. com/businessrevolutionwisdom was launched simultaneously with the book's publication.

Denver, CO and Santa Fe, NM (PRWEB) May 1, 2008

Outskirts Press, Inc. has published Business Revolution through Ancestral Wisdom: The circle knowledge of the past comes forward to show us how to create a practical and ethical process for success, sustainability, and true prosperity by Tu Moonwalker & JoAnne OBrien-Levin, Ph. D. with Láné Saán Moonwalker, which is the author's most recent book to date. The 6 x 9 Paperback in the Business Aspects category is available worldwide on book retailer websites such as Amazon and Barnes & Noble for a suggested retail price of $22.95. The webpage at www. outskirtspress. com/businessrevolutionwisdom (http://www. outskirtspress. com/businessrevolutionwisdom) was launched simultaneously with the book's publication.

About the Book (Excerpts & Info):
We need a new blueprint for the conduct of business. The evidence is everywhere. As recent events show, too many business organizations operate in ways at odds with our sense of what is ethical, moral, and fair. Many business practices seem to be on a collision course with human welfare and with the precious and fragile ecological environment that sustains us. Furthermore, these behaviors are increasingly costly to the environment, to human well-being, and now--as is becoming evident--to the businesses themselves. Something is terribly wrong. We are desperate for a better way. We need a different foundational structure for business--one that enables us to be effective and, at the same time, supports our humanity. But is such a vision really possible?

All wisdom traditions point toward this fundamental truth. There is a pattern to the flow of the universe: it flows in a circle. It follows that when human activities flow in a circular manner, they receive tremendous support from the universe. Aligning with this flow is key to lasting happiness, success, and peace. This wisdom is applicable to business.

The Circle can help us restructure businesses so that energy continuously flows through them, keeping them vital. It can help us build ethics and sustainable practices into their very foundation. It supports healthy relationships, fostering attitudes of acceptance, mutual respect, and co-operation. As a blueprint, the Circle is scalable, multi-faceted, and endlessly customizable. It's applicable to all stages of building, managing, and evolving a business.

Never before has the Circle been written about as a tool for business management. For the first time, this book brings it into the world of modern commerce.

Deftly constructed at 240 pages, Business Revolution through Ancestral Wisdom: The circle knowledge of the past comes forward to show us how to create a practical and ethical process for success, sustainability, and true prosperity is being aggressively promoted to appropriate markets with a focus on the Business Aspects category. With U. S. wholesale distribution through Ingram and Baker & Taylor, and pervasive online availability through Amazon, Barnes & Noble and elsewhere, Business Revolution through Ancestral Wisdom meets consumer demand through both retail and library markets with a suggested retail price of $22.95.

Additionally, Business Revolution through Ancestral Wisdom can be ordered by retailers or wholesalers for the maximum trade discount price set by the author in quantities of ten or more from the Outskirts Press wholesale online bookstore at www. outskirtspress. com/buybooks (http://www. outskirtspress. com/buybooks)

ISBN: 9781432717865 Format: 6 x 9 Paperback SRP: $22.95

For more information or to contact the author, visit www. outskirtspress. com/businessrevolutionwisdom (http://www. outskirtspress. com/businessrevolutionwisdom )

About the Author:
Tu Moonwalker, of Apache and South American Native American heritage, has been teaching spirituality for over 20 years, focusing on bringing sacredness into our daily lives.

JoAnne O'Brien-Levin, Ph. D., has dedicated herself to learning how to facilitate the evolution of our consciousness and the transformation of our culture. She expresses this through her work as a writer and development strategist.

Láné Saán Moonwalker is a spiritual teacher and healer of Yaqui and Jewish heritage who has interwoven the practical, including business acumen, with her spiritual practice so that they cannot be separated.

About Outskirts Press, Inc.:
Outskirts Press, Inc. offers turn-key, full-service, custom self-publishing for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. In 2007, the Denver Business Journal recognized Outskirts Press as the 3rd fastest-growing privately-held company in Colorado, with a growth rate of 1,560% since 2004. Available for authors globally at www. outskirtspress. com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

Outskirts Press, Inc., 10940 S. Parker Rd - 515, Parker, Colorado 80134
Http://outskirtspress. com (http://outskirtspress. com) 1-888-OP-BOOKS

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Leading Oil Company, KBR, Executive Employment Agreement Released by Sample Legal Document Resource, RealDealDocs. com

Leading Oil Company, KBR, Executive Employment Agreement Released by Sample Legal Document Resource, RealDealDocs. com

RealDealDocs. com is an online legal document resource offering sample legal documents from agreements to contracts for you to download, edit, and print. In this release, RealDealDocs. com has offered a free copy of the Executive Employment Agreement between KBR and its CEO, William P. Utt.

Houston, Texas (PRWEB) April 14, 2008

RealDealDocs. com (http://www. realdealdocs. com), the online legal document resource center, has just released the executive employment agreement (http://agreements. realdealdocs. com/Executive-Employment-Agreement/) for KBR with its president and CEO of KBR Holdings LLC, William P. Utt.

An executive employment agreement stipulates the length and terms of the employment agreement (http://agreements. realdealdocs. com/Employment-Agreement/) between an employer and employee. The executive employment agreement between William P. Utt and KBR specifies the standard length and terms of employment including his, salary and signing bonuses, restricted shares of stock, retirement benefits and his general responsibilities as president and CEO. Taking into consideration KBR's controversial standing in the social economy, the William P. Utt executive employee agreement also includes a confidentiality agreement.

KBR recently signed a master separation agreement with the well known oil company Halliburton. A copy of this agreement is also available on RealDealDocs. com and details the stipulations of that business relationship's division.

RealDealDocs. com offers a wide variety of executive employment agreements from the industries of Healthcare to Defense. This online resource also hosts over 10 million other legal documents and clauses in addition to the William P. Utt executive employment agreement with KBR.

More than 40 of the top 250 law firms from the National Law Journal use the RealDealDocs technology to significantly reduce the amount of time needed to draft an agreement. Members at RealDealDocs. com can edit, save and download these documents in a printer-friendly format.

The documents and clauses available from RealDealDocs. com are drafted by some of the top law firms for Fortune 500 companies as well as small cap companies. As the legal documents at RealDealDocs. com have been drafted by the best law firms in the country, the contract and agreements are both relevant work products and opportunities to gain important competitive intelligence about how top law firms are negotiating and drafting agreements for their clients in addition to the inner workings of the World's largest companies.

RealDealDocs. com is a useful resource for people seeking legal documents to use as templates. There are hundreds of legal documents and clauses, ranging from confidentiality agreements, employment agreements, LLC Operating agreements, lease agreements and loan contracts. RealDealDocs. com gives universal access to a legal research tool used by top professionals.

To view the William P. Utt Executive Employment Agreement click here (http://agreements. wordpress. com/2008/04/10/kbr-executive-employment-agreement/)
To view Other Executive Employment Agreements visit RealDealDocs. com

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