Thursday, March 14, 2002

The Catalyst for Growth of the Color Cosmetics Industry in the U. S. is Change

The Catalyst for Growth of the Color Cosmetics Industry in the U. S. is Change

The catalyst for growth of the color cosmetics industry in the U. S. is change. The new report "Makeup - US", available at MarketResearch. com, covers the makeup industry. The industry routinely transforms itself through product innovation driven by heavy investments in research and development. It is also agile enough to respond to change in fashion, shifts in demographics and capricious consumer preferences. These factors continue to be market drivers.

(PRWEB) June 27, 2003

The catalyst for growth of the color cosmetics industry in the U. S. is change. The new report "Makeup - US", available at MarketResearch. com, covers the makeup industry. The industry routinely transforms itself through product innovation driven by heavy investments in research and development. It is also agile enough to respond to change in fashion, shifts in demographics and capricious consumer preferences. These factors continue to be market drivers.

Product innovation, growth in teen and ethnic populations, and consumer demand for personalization of cosmetics have contributed to an increase in sales. Strong increases in the market through the 1990s culminating in almost 13% growth in 1999. However since then the rate of growth has slowed.

Other market drivers have emerged challenging traditional patterns of retail sales and the hierarchy among cosmetic retailers. In this report, the hypothesis that consumer interest in self-selection is necessitating new merchandising strategies, nontraditional cosmetic retailing techniques, and products that add dimension to one's personal "look" is explored. Cosmetic retailers who are nimble enough to change their approaches to marketing and distribution to reflect this will maximize their sales. These factors will continue to fuel growth in the color cosmetic industry.

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Table of Contents:

Introduction And Abbreviations

Introduction

Other Relevant Reports

Definition

Abbreviations

Executive Summary

The Shift In Channel Preference

Multicultural Makeup Solves Unique Beauty Needs

Lips For Every Mood And Moment

Mass Market Brands Not So Dominant

Bare Necessity The Norm

Slow Growth For Future

Market Drivers

Shifting Demographics

Females And Market Fundamentals

Figure 1 Female Population Projections, By Age, 2000-2010

The Female Teen And Tween Consumer

Teen Spending Soars: "Cool" Bucks

Figure 2 Total U. S. Teen Spending, At Current And Constant Prices, 1997-2002

Graph 1 Percentage Change In U. S. Teen Spending, At Current Prices, 1997-2001

Growing Diversity: Multi-Cultural Makeup

Technological Advances Spur Growth

Prestige Or Mass: The Impact Of Channel Blurring

Market Size & Trends

Figure 3 Total U. S. Retail Sales Of Makeup, At Current And Constant Prices, 1997-2002

Graph 2 Total U. S. Retail Sales Of Makeup, At Current And Constant Prices, 1997-2002

Market Segmentation

Introduction

Figure 4 Sales Of Makeup, Segmented By Type, 2000 & 2002

Face Makeup

Figure 5 Sales Of Face Makeup, 1997-2002

Eye Makeup

Figure 6 Sales Of Eye Makeup, 1997-2002

Lip Makeup

Figure 7 Sales Of Lip Makeup, 1997-2002

Supply Structure

Company Brand Sales

Overview

Figure 8 Manufacturer Sales Of Makeup, 2000 & 2002

Figure 9 Summary Of Manufacturer Brand Sales Of Makeup, 2000 & 2002

Lip Makeup

Figure 10 Fdm Brand Sales Of Lip Makeup, 2000 & 2002

Face Makeup

Figure 11 Fdm Brand Sales Of Face Makeup, 2000 & 2002

Eye Makeup

Figure 12 Fdm Brand Sales Of Eye Makeup, 2000 & 2002

Company Profiles

Estée Lauder

L'oréal

Procter & Gamble

Revlon

Avon

Mary Kay

Advertising & Promotion

Introduction

Figure 13 Advertising Expenditures Of Top Mass Brands, 2000 And 2002

Estée Lauder

L'oréal

Maybelline

Lancôme

P&G

Max Factor

Revlon

Avon

Retail Distribution

Introduction

Figure 14 U. S. Retail Sales Of Makeup, By Channel, 2000 & 2002

Mass Merchandisers

Figure 15 U. S. Mass Merchandisers Sales Of Makeup, 1997-2002

Figure 16 Number Of Mass Merchandiser Retailers, March 2003

Figure 17 Top Mass Merchandiser Retailers, By Sales, Financial Years Ending 2002 & 2003

Supermarkets

Figure 18 U. S. Supermarket Sales Of Makeup, 1997-2002

Figure 19 Top Supermarkets, By Number Of Stores, March 2003

Figure 20 Top Supermarket Retailers, By Sales, Financial Years Ending 2002 & 2003

Drug Stores

Figure 21 U. S. Drug Store Sales Of Makeup, 1997-2002

Figure 22 Top Drug Store Retailers, By Number Of Stores, March 2003

Figure 23 Top Drug Store Retailers, By Sales, Financial Years Ending 2002 & 2003

Prestige Outlets

Figure 24 U. S. Prestige Outlet/Department Store Sales Of Makeup, 1997-2002

Figure 25 Top Department Stores By Number Of Stores, March 2003

Figure 26 Top Department Store Retailers, By Sales, Financial Years 2002 & 2003

Alternative Sales

Figure 27 U. S. Alternative Outlet* Sales Of Makeup, 1997-2002

The Consumer

Introduction

Makeup Usage

Figure 28 Makeup Usage, By Product, Women Vs. Teenagers, Fall 2002

Figure 29 Adult Makeup Usage, By Product, By Age, Fall 2002

Figure 30 Adult Makeup Usage, By Product, By Race/Ethnicity, Fall 2002

Figure 31 Adult Makeup Usage, By Household Income, Fall 2002

Figure 32 Teenage Makeup Usage, By Product, By Age, Fall 2002

Figure 33 Teenage Makeup Usage, By Product, By Race/Ethnicity, Fall 2002

Frequency Of Use

Figure 34 Adults, Type Of Make Up Used By Frequency Of Makeup Use, Fall 2002

Figure 35 Teenagers, Type Of Make Up Used By Frequency Of Makeup Use, Fall 2002

Brands Used

Figure 36 Adult Makeup Usage, By Type Of Brands Used, Fall 2002

Figure 37 Teenage Makeup Usage, By Type Of Brands Used, Fall 2002

Types Of Product Used

Lip Color

Figure 38 Adult Lip Color Usage, By Type Of Product, Fall 2002

Figure 39 Adult Lip Color Usage, By Type Of Product, By Age, Fall 2002

Figure 40 Adult Lip Color Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 41 Teenage Lip Color Usage, By Type Of Product, By Age, Fall 2002

Eye Makeup

Figure 42 Adult Eye Shadow Usage, By Type Of Product, Fall 2002

Figure 43 Adult Eye Shadow Usage, By Type Of Product, By Age, Fall 2002

Figure 44 Adult Eye Shadow Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 45 Teenage Eye Shadow Usage, By Type Of Product, By Age, Fall 2002

Figure 46 Adult Eyeliner Usage, By Type Of Product, Fall 2002

Figure 47 Adult Eyeliner Usage, By Type Of Product, By Age, Fall 2002

Figure 48 Adult Eyeliner Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 49 Teenage Eyeliner Usage, By Type Of Product, By Age, Fall 2002

Foundation

Figure 50 Adult Foundation Usage, By Type Of Product, Fall 2002

Figure 51 Adult Foundation Usage, By Type Of Product, By Age, Fall 2002

Figure 52 Adult Foundation Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 53 Teenage Foundation Usage, By Type Of Product, By Age, Fall 2002

Mascara

Figure 54 Adult Mascara Usage, By Type Of Product, Fall 2002

Figure 55 Adult Mascara Usage, By Type Of Product, By Age, Fall 2002

Figure 56 Adult Mascara Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 57 Teenage Mascara Usage, By Type Of Product, By Age, Fall 2002

Blusher

Figure 58 Adult Blusher Usage, By Type Of Product, Fall 2002

Figure 59 Adult Blusher Usage, By Type Of Product, By Age, Fall 2002

Figure 60 Adult Blusher Usage, By Type Of Product, By Race/Ethnicity, Fall 2002

Figure 61 Teenage Blusher Usage, By Type Of Product, By Age, Fall 2002

Factors Influencing Purchase Decisions

Figure 62 Factors Influencing Makeup Purchase Decisions, March 2003

Figure 63 Factors Influencing Makeup Purchase Decisions, By Age, March 2003

Figure 64 Factors Influencing Makeup Purchase Decisions, By Household Income, March 2003

Attitudes Influencing Purchase Decisions

Figure 65 Attitudes To Buying Makeup, March 2003

Figure 66 Attitudes To Buying Makeup, By Age, March 2003

Figure 67 Attitudes To Buying Makeup, By Household Income, March 2003

Product Preference

Figure 68 Makeup Product Preference, March 2003

Figure 69 Makeup Product Preference, By Age, March 2003

Figure 70 Makeup Product Preference, By Household Income, March 2003

Figure 71 Makeup Product Preference, By Region, March 2003

Future & Forecast

Future Trends

Color Palettes, Trends And Inspiration

Welcome To The Cyberspace Beauty Counter

Multi-Cultural Beauty

Figure 72 Hispanic Female Population Trends, By Age, 2000-2010

Figure 73 Black Female Population Trends, By Age, 2000-2010

Figure 74 Asian Female Population Trends, By Age, 2001-2010

Market Forecast

Figure 75 Forecast Of U. S. Retail Sales Makeup, At Current And Constant Prices, 2002-2007

Graph 3 U. S. Retail Sales Of Makeup, At Current Prices, 1997-2007

Face Makeup

Figure 76 Forecast Of U. S. Retail Sales Of Face Makeup, At Current And Constant Prices, 2002-2007

Eye Makeup

Figure 77 Forecast Of U. S. Retail Sales Of Eye Makeup, At Current And Constant Prices, 2002-2007

Lip Makeup

Figure 78 Forecast Of U. S. Retail Sales Of Lip Makeup, At Current And Constant Prices, 2002-2007

Forecast Factors

Appendix: Trade Associations

Appendix: New Product Briefs

Smashbox : Limitless Lash Mascara

Benefit :Island Hot Pots Eye Shadow

Del Labs : Fast & Flawless Airbrush Makeup

Sassaby Cosmetics :Jane Eye Zing Linking Duos

Avon Products :Shake It Up! Face Powder/Brush

Revlon : Colorstay Lipcolor

Clinique : Quick Eyes Eye Pencil And Powder

Lancôme : Bronzer Brush

Eyebeauty. Com :Eyeko's Felt Lip Pen

Covermark Cosmetics: Tattoo Cover Kit

Appendix: Research Methodology

Consumer Research

Sampling & Weighting

Presentation & Definition

Further Analysis

Trade Research

Informal Trade Research

Formal Trade Research

Desk & Internet Research

Sources

Definitions

Forecasts

Appendix: What Is Mintel?

Mintel Publications

Mintel Services

Product Retrieval

Retail Audits

Tailored Research

Global New Products Database

Research Support/Consultancy/Mic

The Mintel Information Centre (Mic)

Pr Research

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Report Data Summary:

Makeup - US

Date Published: 6/2003

Category: Healthcare

URL: http://www. marketresearch. com/product/display. asp? productid=896056 (http://www. marketresearch. com/product/display. asp? productid=896056)