Wednesday, July 13, 2005

ECards Give Whopping 60% to Charity

ECards Give Whopping 60% to Charity

Forget the miserly 10% that most high street stores give to charities from the sale of their Christmas cards. Try www. benevolus. com. It’s the first website to sell email cards or ‘eCards’ that benefit charities. Benevolus. com gives a massive 60% of the price of emailing a card to a charity chosen by the sender.

(PRWEB) November 25, 2004

Forget the miserly 10% that most high street stores give to charities from the sale of their Christmas cards. Try www. benevolus. com. It’s the first website to sell email cards or ‘eCards’ that benefit charities. Benevolus. com gives a massive 60% of the price of emailing a card to a charity chosen by the sender.

This new website gives ethical consumers the option to benefit their favourite charities AND save the environment. Sending eCards to friends and family is instant and fun (and handy if youÂ’ve missed the last posting date) and thereÂ’s a great choice of quality designs. As well as donating 60% of the eCard price to the chosen charity, Benevolus. com gives 10% to the artist who designed the card.

Secure server software guarantees confidentiality in payment details and prices compare favourably with the cost of buying and posting traditional cards.

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For further press information call +44 (0)1473-232385 or +44 (0)7885 238374

Email penny. arbuthnot@projectpr. biz

Notes to Editors

1. www. benevolus. com went live in October 2004.

2. Over twenty national and local charities are already on the site and more are registering every day. National charities already registered include Sargent Cancer Care for Children, the National Society for Epilepsy, British Blind Sport, World Vision and Galapagos Conservation Trust.

3. Postal enquiries to Benevolus at PO Box 610 Ipswich IP4 3WZ or Tel: 01728 726528 Email enquiries@benevolus. com

4. Managing Director of Benevolus is Bev Karia, a Health Psychologist who spotted the gap in the dotcom market for an eCard site that is linked to charitable giving and has a high quality range of artwork to choose from.

5. Other Benevolus Directors are Clare Bennett, Internet expert and Company Director of Shelton Business Systems Ltd (trading as Websites UK); Shirley Ingham, an experienced charity fundraiser and Graham Nunn, a practising commercial lawyer.

6. Prices for sending Benevolus eCards (including either text or HTML newsletter), including VAT, are as follows:

Volume  eCard + text + HTML

1 card Â£1.50 Â£2.00 Â£5.00

Up to 10 cards Â£5.00 Â£10.00 Â£25.00

Up to 25 cards Â£10.00 Â£15.00 Â£50.00

Up to 50 cards Â£15.00 Â£25.00 Â£75.00

Up to 100 cards Â£25.00 Â£40.00 Â£130.00

+ every 50 cards up to 1000 cards 

 Â£12.00 Â£20.00 Â£60.00

7. Benevolus gives 60% of the price of the eCard (ex VAT) to the senderÂ’s chosen charity (provided the charity has registered on the Benevolus site) and 10% (ex VAT) to the artist who designed the card.

8. Research by the UK Charities Advisory Trust into how much goes to charity from the sales of traditional ‘Charity’ Christmas cards sold by the major retailers showed the following:

BHS stores: Cards printed by EMS Publications with 10% to charity.

Marks & Spencer: M & S gives 10% of the purchase price of its “Charity Cards” to charities.

Boots: All Boots boxed cards give 10% to charity.

WH Smith: EMS Publications cards, average of 8.44% to charity

John Lewis: Sell range of cards. Examples are

Clinton Cards: 25% to charity

Paperchase: 6% and 20% to charity depending on choice of cards

9. Further information is available on this issue from the Charities Advisory Trust at http://www. charitiesadvisorytrust. co. uk/charitiesadvisorytrust/proceeds. html (http://www. charitiesadvisorytrust. co. uk/charitiesadvisorytrust/proceeds. html)

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