Thursday, April 29, 2004



Now Virtually Anyone Can Support The Lady Bird Johnson Wildflower CenterÂ’s Wildflower Walk Using The Internet

(PRWEB) March 24, 2002

The Lady Bird Johnson Wildflower Center today announced the ability for environmental enthusiasts around the globe to register online and participate in Wildflower Walk 2002 as ‘virtual walkers.’ Wildflower Walk 2002 raises vital funds for the conservation, education, preservation and restoration programs at the Lady Bird Johnson Wildflower Center.

“The ability to accept Virtual Walkers is an incredibly 21st Century way to solicit donations. We’ve already received online registration for virtual walkers from California, Louisiana, and Colorado,” said Sean Hazuda, Corporate Development Officer at the Wildflower Center. “It’s the perfect way for busy people, or those who don’t live in Texas to participate in an interactive, Internet-savvy way and be able to make an important contribution to help protect the environment.”

Through programs such as Landscape Restoration, the Wildflower Center encourages partnerships and community interaction for restoring and renewing damaged, degraded, or even destroyed ecological systems throughout Texas and the United States.

“I think people are surprised when they learn that some twenty-nine percent of North America’s native plants are at risk of extinction. The funds raised through this Walk will help the Center in its work to help protect and preserve America’s native landscapes,” said Hazuda.

Virtual walkers can register online at www. wildflowerwalk. org as individuals or teams. Once registered, they are given special access to the site’s “Participant Center” where they post and track their fund raising goals, create and manage email campaigns to request online donations, and record offline donations. The Participant Center technology even allows virtual walkers to create an address book and send emails for soliciting funds from family, friends and colleagues. This online participant concept is a unique way of driving charitable contributions to help protect the environment and promote healthy ecological systems across the country.

About the Wildflower Walk 2002

The Wildflower Walk 2002 will be held Saturday, April 20th in the Circle C Metropolitan Park. More than 6,000 people are expected to attend the first-ever family fun walk, which will take walkers of all ages on a beautiful three-mile route to the Lady Bird Johnson Wildflower Center.

Virtual walkers are eligible to receive the same prizes for achieving different fundraising levels as walkers at the actual event. Virtual walkers turn in the money they raise on or before April 20 and walk their own 5K wherever they are. The walk Web site www. wildflowerwalk. org enables walkers to do all of their walk activities online.

About Lady Bird Johnson Wildflower Center

The Lady Bird Johnson Wildflower Center headquarters in Austin, Texas combines native plants with local culture, reflecting the specifics and peculiarities of Central Texas Hill Country ecosystems. The center contains native plants in gardens and natural areas, an unparalleled rainwater collection and storage system, recycled building materials, American folk art, environmentally conscious construction, and engaging educational facilities. As a "grass roots" non-profit organization, the Wildflower Center depends heavily on its members, as well as on private, individual and corporate donors. For more information about the Center, visit www. Wildflower. org.